Twitter has been picking up live-streaming copes left and right these days, including most recently for rugby competitions, and before that with Dick Clark Productions. Today, the company announced another high-profile grab: Showtime. But before you get too excited, the slew is just for a Saturday-night boxing match from Showtime Sports.
This is the first time that Showtime has brought live boxing to Twitter, the network tones in an announcement.
On Saturday, February 18 th, Showtime now lives river its Championship Boxing tripleheader headlined by the four-division macrocosm champ Adrien Broner versus Adrian Granados in a 10 -round welterweight contest. Other matches will includeWBA Welterweight Champion David Avanesyan versusLamont Peterson andMarcus Browne up againstThomas Williams.
The event, like Twitters other live-streaming batches, will be made available to both logged-in and logged-out users alike. In the latter lawsuit, tourists can go to the dedicated URL showtimeboxing.twitter.com or @ShowtimeBoxing to tune in to watch the competition and participate in the conversation.
The match will likewise be promoted in the Explore tab in Twitters app. Explore took over the place that Moments once held in a recent app update .~ ATAGEND The segment is designed to better feature thelive occurrences Twitter now regularly multitudes, as it renders an country at the top of the screen where the happening can be showcased.
As forShowtime, the network is using Twitter as a means of promoting its premium path and its boasts presents. The live flow is serving as an extension of the Showtime free preview weekend underway now, where the channel is made available to more than 73 million Tv households in all the regions of the U.S. from today throughSunday.
We are in the midst of an unrivaled range of 7 live boxing phenomena over an eight-week span on Showtimeand CBS, said Stephen Espinoza, executive vice president& general manager, ShowtimeSports, in a statement released. With this unprecedented live stream on Twitter, we have the opportunity to reach boxing followers and casual observers everywhere with the industry-leading boxing programming we deliver to our subscribers on a consistent basis.
The match is more of a one-off deal for Twitter, as its only for a single phenomenon , not some big agreement between Showtime and Twitter for future episodes. Nonetheless, the company has brought a number of live brooks to its service as of late, includingred carpet phenomena, NFL games, Trumps inauguration, NBA equals, Wimbledon, e-sports competitionsand more.